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Project Case Study

Chai's Grill

Kochi's Premier Malabar Tea & Charcoal Grill Lounge

A vibrant, mobile-first website featuring interactive food menus and direct location directions for 4 Kochi outlets.

Project Overview

Chai's Grill is a fast-growing culinary lounge chain with 4 strategic hubs across Kochi (Padamughal Kakkanad, Changampuzha Park Edappally, Thoppumpady, and Willingdon Island). Combining traditional Malabar recipes with a late-night aesthetic atmosphere, the brand required a high-converting web application to showcase their 50+ craft recipes, display real-time outlet locations, and integrate direct ordering pipelines.

Technology & Services Used

  • Interactive multi-branch directory
  • WhatsApp ordering integration
  • Google Maps directions integration
  • Menu filtering & search functionality
  • Dark-mode responsive UI design

Project Details

Client: Chai's Grill

Category: Hospitality & Dining Platforms

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The Challenge

What We Had to Solve

Multi-Outlet Visibility

Managing business hours, contact numbers, and location navigation for 4 distinct Kochi hubs within one unified interface.

Menu Categorization

Presenting a large menu spanning 21+ tea varieties, 60+ Avil Milk flavors, and 200+ traditional snacks without overwhelming visitors.

Conversion Optimization

Capturing late-night foodie traffic and directing visitors to immediate delivery apps or branch calls.

The Solution

Key Features We Built

01

Multi-Hub Directory

Built interactive branch cards featuring one-tap calling, direct WhatsApp ordering, and precise Google Maps directions for all 4 locations.

02

Interactive Gourmet Menu

Integrated categorized menu filters and search functionality for specialty items like Malabar Dum Chai, Charcoal Alfaham, and Avil Milk.

03

Delivery & Social Integration

Positioned direct links for Swiggy, Zomato, and Instagram engagement to boost online orders.

04

Visual Storytelling Layout

Designed a sleek dark-mode aesthetic highlighting signature dishes, customer ratings (4.9★), and late-night (2 AM) lounge vibes.

Results

Business Impact & Outcomes

Streamlined Branch Navigation

Simplified store discovery for thousands of local customers across Kakkanad, Edappally, Thoppumpady, and Willingdon Island.

Enhanced Order Conversions

Increased direct branch inquiries and delivery redirects via clear call-to-actions.

Consistent Brand Presence

Standardized the digital visual identity for one of Kochi's premier tea and grill lounges.

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